Marketing Quiz for SBI PO
1. Market expansion
means-
(1) Hiring more staff
(2) Buying more products
(3) firing more staff
(4) Buying more
companies
(5) None of these
2. Effective marketing
helps in-
(1) Developing new
products
(2) Creating a
competitive environment
(3) Building demand for
product
(4) All of these
(5) None of these
3. A good seller should
have the following qualities-
(1) Developing the work
(2) Submissive
(3) Sympathy
(4) All of these
(5) None of these
4. One of the following
is a target for the marketing of internet banking-
(1) All the customers
(2) All the educated
customers
(3) All the computer
educated customers
(4) Only creditors
(5) None of these
5. Planned cost service
means-
(1) costly products
(2) extra profit on the
same cost
(3) extra work by seller
(4) all of these
(5) None of these
6. Rural marketing is
not required because-
(1) Rural people do not
understand marketing
(2) It is not practical from
the cost point of view
(3) It is sheer wastage
of time
(4) All of these
(5) None of these
7. In Consumer behavior
‘Perception is a process through which-
(1) a consumer make
ultimate purchasing
(2) a consumer is
satisfied
(3) a consumer’s mind
receives, organizes and interprets physical time
(4) Both 1 and 2
(5) All of the
above
8. Sale forecast
implies-
(1) an estimate of the
maximum possible sales opportunities present in a particular market segment.
(2) an estimate of
sales, in physical units, in a future period
(3) Estimating the
number of sales person required to sell a product.
(4) Both 1 and 2
(5) Neither 1 nor 2
9. Advertising for………….
is not allowed on T.V.
(1) Liquor
(2) Cigrattes
(3) Both 1 and 2
(4) Soaps
(5) None of these
10. Entrepreneurs find
direct marketing attractive because of –
(1) Investment is low
(2) It doesn’t required
specialized skills
(3) Returns are quick
(4) All of above
(5) None of these
Answers -
1.(5)
2.(4)
3.(4)
4.(3)
5.(2)
6.(5)
7.(3)
8.(4)
9.(3)
10.(4)
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